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  • About Us!,  Did You Know?,  Industry & News,  Industry Articles,  Keys Articles,  Sun Protection - Anti-Aging

    Your Staff Better Be Smizing – It Could Make or Break Your Business

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    Smizing - Smiling with your eyes is the secret to business success moving forward.  It is the New Normal. Making sure that your staff knows how to Smize can make the difference between profit and loss or making it or not in these times. Here is how I learned to smize and why you should care.

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    grizzly
  • Beauty-Anti-Aging,  Clean Green Cafe Blog,  Did You Know?,  Functions and Uses,  Industry & News,  Keys Articles,  Sun Protection - Anti-Aging

    How Do Your Sunscreens Rate Against Keys Solar RX? – EWG 2020 Sunscreen Report

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    This is the tenth year that Keys Solar Rx has received the highest rating from the EWG. Consumer Union thrust Keys Solar Rx into the limelight when it rated Solar Rx the highest and most effective sunscreen in its class. It has been the choice of Hollywood makeup artists and actors. It was featured two years in a row at…

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    grizzly
  • Clean Green Cafe Blog,  Did You Know?,  Sun Protection - Anti-Aging

    Melanoma Month – Keys Solar Rx – SPF, Safe & Therapeutic

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    Solar Rx is an SPF moisturizer like none other. It is cosmetically transparent using a proprietary zinc oxide vapor deposition technique that uses uncoated zinc oxide with truly therapeutic properties. We know of no other SPF that offers both a broad spectrum UVA and UVB protection, natural moisturizer with avocado oil and Shea Butter, and anti-redness anti-inflammatory properties.

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    grizzly
  • Did You Know?,  Functions and Uses,  Keys Articles,  Product Overview,  Skin Disorders,  Sun Protection - Anti-Aging

    Why Daily SPF and Moisturizing?

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    One of the markets top moisturizers is Solar RX Moisturizer SPF due to its UVA-UVB protection minimizing the chemical burden on the skin.  This article was written by Ashley Parker about Keys Solar Rx

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    grizzly
  • About Us!,  Functions and Uses,  Industry Articles,  Keys Articles,  Natural Beauty,  Press,  Product Overview,  Skin 101,  Skin Disorders,  Sun Protection - Anti-Aging

    SmallFlower Interviews Bob Root, Keys Scientist & Founder About Probiome

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    SmallFlower Interviews Bob Root About Probiome. Keys Natural Skincare & Beauty was born after co-founder Wendy Steele was diagnosed with and beat melanoma. The cancer was gone, but she was still dealing with some nasty side effects on her skin – itchy, irritated patches that were just made worse by sticky sunscreens. Read this interview here.

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    Bob Root - Keys Founder
  • Keys Articles,  Simply Wendy,  Sun Protection - Anti-Aging

    Living Strong In A Hostile World – The Realities of Skin Cancer

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    After 20 years of fighting stupidity in a hostile environment I sometimes just get angry and need to speak out. May is Melanoma Month and with all the facts we now have there are still opinions that amaze me. Simply, the sun might kill you. For sure it will make you look older than you are.

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    Wendy Steele
  • Did You Know?,  Functions and Uses,  Keys Articles,  Keys Cross - Multi-Uses,  Natural Beauty,  Product Overview,  Sun Protection - Anti-Aging

    Solar Rx Daily Sunscreen – Anti-Aging, Sun Protection, BB Cream and More!

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    Today, you mostly see products that do just one thing. There are sunscreens, anti-aging creams, rosacea treatments, BB creams, foundations, moisturizers and anti-redness products. Keys Solar Rx is all these in one product. If simplicity and saving money is interesting to you, I will explain the what's, why's and how Solar Rx does all these things and more.

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    grizzly
  • Chemicals,  Functions and Uses,  Industry & News,  Keys Articles,  Natural Beauty,  Product Overview,  Simply Wendy,  Sun Protection - Anti-Aging

    Solar Rx – Top Ranked by EWG 2016 Sunscreen Report

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    For the 10th year in a row, Keys Solar Rx Moisturizer with Sun Protection has been ranked 1 by the EWG 2016 Sunscreen Report. This year Keys KPRO Tinted Moisturizer with SPF joins Solar Rx in the top seat with an identical rating.

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    Wendy Steele
  • Keys Articles,  Product Overview,  Simply Wendy,  Sun Protection - Anti-Aging

    Keys Solar Rx – Now Smoother!

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    Keys Solar Rx is now smoother because of a patentable process designed to make it feel better without changing the formulation. The same proven ingredients made smoother and silkier. Now available online.

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    Wendy Steele
  • Industry & News,  Industry Articles,  Keys Articles,  Product Reviews,  Sun Protection - Anti-Aging

    Keys Solar Rx Tops EWG Sunscreen Report List – Reports Rodale (Prevention Magazine)

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    Environmental Working Group (EWG) unveils its 2015 "Guide to Sunscreens." Keys Solar Rx is highest rated for 8th year.

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    Bob Root - Keys Founder
  • Keys Articles,  Simply Wendy,  Skin 101,  Skin Disorders,  Sun Protection - Anti-Aging

    May is Melanoma Awareness Month at Keys

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    It is 20 years since I was diagnosed and cured of Melanoma. May is melanoma awareness month and It is time to get wise and become in charge of your own skin health. Melanoma prevention saves lives. Please take some time to read my 2015 Melanoma Awareness Month message. Wendy Steele

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    Wendy Steele
  • About Us!,  Industry & News,  Keys Articles,  Press,  Simply Wendy,  Sun Protection - Anti-Aging

    EWG Sun Safety Campaign – Keys Supports Effort

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    Keys is a proud supporter of the EWG Sun Safety Campaign. For over ten years, Keys CEO, Wendy Steele, has pounded on the industry to create a campaign to educate end users about the effects of UVA and UVB radiation.

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    Wendy Steele
  • Industry Articles,  Keys Articles,  Skin Disorders,  Sun Protection - Anti-Aging

    Surgeon General Connects UV to Skin Cancer. Solar Rx Selling Off Shelves!

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    For the first time, the US Surgeon General has connected UV exposure from the sun to skin cancer. Solar Rx selling off the shelves, but comes with our own warning.

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    Wendy Steele
  • Chemicals,  Functions and Uses,  Industry Articles,  Keys Articles,  Product Reviews,  Sun Protection - Anti-Aging

    Sunscreen Tips from the EWG

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    We have posted tips from the EWG regarding sunscreens. Keys Solar Rx was ranked as a top product in the 2014 sunscreen report under the moisturizers with SPF category. Keys received one of the highest ratings for safety and efficacy.

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    Wendy Steele
  • Functions and Uses,  Industry Articles,  Keys Articles,  Product Ingredients,  Product Reviews,  Sun Protection - Anti-Aging

    EWG 2014 Sunscreen Report – Keys Solar Rx in Top List

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    Keys Solar Rx ranked as Top Product in the EWG 2014 Sunscreen Report Moisturizer with sun protection category. Solar Rx receives one of the top rankings for highest safety and efficacy. Offer UVA and UVB broad spectrum protection as a everyday moisturizer with SPF.

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    Bob Root - Keys Founder
  • Functions and Uses,  Keys Articles,  Natural Beauty,  Product Ingredients,  Simply Wendy,  Sun Protection - Anti-Aging

    5-Minute Skin Clinic at the Airport

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    Stopped in the airport with questions about my skin. And she did not know I run a skin care company. Maybe my face really tells the story.

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    Wendy Steele
  • Keys Articles,  Natural Beauty,  Simply Wendy,  Sun Protection - Anti-Aging

    REvolutionary Skin Ideas -from Hollywood and Apple!

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    REvolutionary Skin Ideas -from Hollywood and Apple!. There is a new revolution in beauty and it is here now!

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    Bob Root - Keys Founder
  • Functions and Uses,  Keys Articles,  Product Ingredients,  Product Reviews,  Sun Protection - Anti-Aging

    The Not New Solar Rx – Improved and Unchanged!

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    The New FDA Sunscreen regulations are about to go into effect. Last year I wrote and article in July of 2011 about what to expect from the new regulations. The article outlined all of the changes we as manufacturers had to make to make the regulatory changes seamless to consumers.

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    Bob Root - Keys Founder
  • Industry Articles,  Keys Articles,  Keys Media and KEYS TV,  Simply Wendy,  Skin Disorders,  Sun Protection - Anti-Aging

    Time To Get Wise – Dear 16 Year Old Me!

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    Wendy Steele, Keys CEO is a Melanoma Skin Cancer survivor. May is Melanoma Month and Wendy has written an article expressing here concern that May is also prom month. That little white dress does not need a tan to set it off! So, it is time to get wise. If the article is not convincing enough, the video just might…

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    Wendy Steele
  • Keys Articles,  Product Ingredients,  Product Reviews,  Sun Protection - Anti-Aging

    Dramatic Skin – Keys Reflex ProBiome – New Revolution

    / No Comments

    Reflex ProBiome – The Back Story Reflex is one of the oldest new products we have.  I know that does not make sense.  It does to me because I developed Reflex almost five years ago and have been testing it since under the code name of Silken.  My problem was that the delay had nothing to do with developing the…

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    Bob Root - Keys Founder
  • Industry Articles,  Keys Articles,  Sun Protection - Anti-Aging

    Skin ‘Sees’ UV Light, Starts Producing Pigment

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    In a new study, biologists report that melanocyte skin cells detect ultraviolet light using a photosensitive receptor previously thought to exist only in the eye. This eye-like ability of skin to sense light triggers the production of melanin within hours, more quickly than previously thought, in an apparent rush to protect against damage to DNA.

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    Bob Root - Keys Founder
  • Keys Articles,  Keys Media and KEYS TV,  Skin Disorders,  Sun Protection - Anti-Aging

    Scientists Use Laser Imaging to Assess Safety of Zinc Oxide Nanoparticles in Sunscreen

    / No Comments

    Australian and Swiss scientists have found that the nano zinc oxide particles did not penetrate beneath the outermost layer of cells.

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    Bob Root - Keys Founder
  • Chemicals,  Industry Articles,  Keys Articles,  Natural Beauty,  Natural Healing,  Product Ingredients,  Product Reviews,  Skin Disorders,  Sun Protection - Anti-Aging

    The News Is Not All Bad!

    / No Comments

    I must admit that I have been CNN Free for nearly tens years. Really!  I find myself working at looking at the world through positive lenses.  I have found that watching things out of my control affects my overall health.  This is not an “ignorance is bliss” approach to living as much as it is a focus on what I…

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    Bob Root - Keys Founder
  • Chemicals,  Industry Articles,  Keys Articles,  Sun Protection - Anti-Aging

    What Some Sunscreens Are Hiding…(Republished)

    / No Comments

    It is summer and it is sunscreen season.  Below is an article I recently wrote about the new welcomed changes from the FDA that will force manufacturers to reveal what is in their sunscreens.  Please read it and the links to the FDA.  This change has go a long way to help save lives through UVA and UVB dangers awareness.…

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    Bob Root - Keys Founder
  • Industry Articles,  Keys Articles,  Sun Protection - Anti-Aging

    New FDA Sunscreen Regulations

    / No Comments

    by Bob Root It has been about three years of communication with the FDA before the new sunscreen regulations came out June 11, 2011.  The FDA requested input from many companies and organizations.  Keys and other presented facts, opinion and wishes.  For some the time and the angle of the new direction have been touted as too little and too late.  I…

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    Bob Root - Keys Founder
  • Keys Articles,  Keys Media and KEYS TV,  Simply Wendy,  Skin Disorders,  Sun Protection - Anti-Aging

    Skin Cancer & “The Ugly Duckling” …Hold the Mayo! (Update May 21st)

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    WISDOM FROM “UGLY DUCKLINGS” by Wendy Steele  (Original Post May 9, 2011…See updates below) My recent experience with several “ugly ducklings” has once again put a bright spotlight on my desire and responsibility to share my personal wisdom about skin health. So far in this month of May, I have had the pleasure to personally talk to and meet many…

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    Bob Root - Keys Founder
  • Industry Articles,  Keys Articles,  Sun Protection - Anti-Aging

    Understanding UVA & UVB

    / No Comments

    By Bob Root It is a constant quest to understand and then explain the effects of UVA and UVB on our skin and our lives.  Our involvement with the Skin Cancer Foundation, Johns Hopkins, Mayo Clinic, Scripps and various universities expose me to all sorts of information.  I am always searching for the simplest and best explanations to help people…

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    Bob Root - Keys Founder
  • Keys Articles,  Natural Beauty,  Natural Healing,  Product Ingredients,  Product Reviews,  Simply Wendy,  Skin Disorders,  Sun Protection - Anti-Aging

    Keys Omni – New Revolutionary Skin Spray Elixir

    / No Comments

    Omni – Skin Elixir Spray 60ml (2oz) Omni is a revolutionary product from every aspect.  Omni is a technology term derived from the Latin word Omnis meaning “all.” When we began to develop AquaVit, it became clear that our Ariane ingredient had wonderful properties. Omni was originally being developed with an ingredient we named Miras. Miras is a special ingredient…

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    Bob Root - Keys Founder
  • Chemicals,  Keys Articles,  Natural Beauty,  Natural Healing,  Product Ingredients,  Skin Disorders,  Sun Protection - Anti-Aging

    About Us – A Defining Moment

    / No Comments

    Keys was born from a need for natural skin care products the likes of which did not exist before we started. Our founder, Wendy Steele, survived Melanoma and her story of her road to recovery was littered with prescription products that almost worked.  The trauma showed her the clear vision need for products that really worked to solve skin problems.…

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    Bob Root - Keys Founder
  • Keys Articles,  Keys Media and KEYS TV,  Sun Protection - Anti-Aging

    UV “B” Chic and UV “A” Wise – How to avoid skin cancer!

    / No Comments

    Wendy Steele, Keys CEO UV “B” Chic and UV “A” Wise  Video After the shock of being diagnosed with Melanoma Skin Cancer and the aftermath of dealing with all the chemical in my life that cause my skin disorders, the reality set home pretty quickly.   My skn could never again be exposed to prolonged UV events.  Growing up with…

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    Bob Root - Keys Founder
  • Keys Articles,  Natural Beauty,  Product Reviews,  Sun Protection - Anti-Aging

    Keys Clear Cosmetics

    / No Comments

    Clear Cosmetics – Keys Makeup By Bob Root, Keys Chief Technologist When I am in front of customers, doctors, estheticians, makeup artists, actors and cosmeticians, the question is always the same.  “When is Keys going to create a makeup line?”  My answer is when I can find safe ingredients that have the right colors and staying power. I began looking…

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    Bob Root - Keys Founder
  • Industry Articles,  Keys Articles,  Natural Beauty,  Product Reviews,  Sun Protection - Anti-Aging

    Luminos: A Revolution in Makeup, by Design

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    How Does Luminos Work…A new generation of makeup by design. By Bob Root, Keys Technologist Authors note:  Everywhere I go, women and men  come up to me say, “Show me that Luminos thing you do?”  What they are talking about is a little illusion I do with Luminos that is more than an illusion.  I turn my hands, palms down,…

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    Bob Root - Keys Founder
  • Chemicals,  Industry Articles,  Keys Articles,  Sun Protection - Anti-Aging

    Nano Zinc Oxide… Hundreds of Studies Show It’s Safe! Really!

    / No Comments

    By Bob Root,  Keys Technologist One day when I was young, I was reading an issue of Popular Science Magazine with a story about a bold project to put man into space.  I was so excited.  Like many young people, I fantasized about flying in space.  I became an avid follower of early rocket pioneers and awaited the day when…

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    Bob Root - Keys Founder
  • Industry Articles,  Keys Articles,  Natural Beauty,  Sun Protection - Anti-Aging

    Solar Flare! What you don’t know can kill you!

    / No Comments

    Solar Flare – What you don’t know can kill you! Whitepaper by Wendy Steele, Keys Founder (updated from 2007) Your skin is the first thing that people notice about you—at every age!  We often take it for granted. The fact is we rely on our skin health to protect us every day of our lives, as the body’s first defense…

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    Bob Root - Keys Founder
  • Industry Articles,  Keys Articles,  Natural Beauty,  Product Reviews,  Sun Protection - Anti-Aging

    Keys Solar Rx #1 Again On EWG Sunscreen Report

    / No Comments

    Once again Keys Solar Rx tops the best and safest sunblock on the Environmental Working Group 2009 Sunscreen Report. Now two years in a row, Solar Rx tops the Moisturizing Category for the safest and most effective sunscreen protection. Wendy Steele, Keys CEO said, “I am thrilled for Keys to be #1 again. I am even more thrilled for the…

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    Bob Root - Keys Founder
  • Industry Articles,  Keys Articles,  Natural Beauty,  Skin Disorders,  Sun Protection - Anti-Aging

    Bob Root on Super Natural Mom Radio Show

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    Bob Root, Keys Founder and Technologist was interviewed by Beth Greer, author of “The Super Natural Home” on her radio show, The Super Natural Mom, yesterday. The broadcast was live and can be heard by click the link below or the download link. (large file, so we do not recommend downloading). There were a number of subjects discussed including the…

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    Bob Root - Keys Founder
  • Sun Protection - Anti-Aging

    Sun Safe? Preventing skin cancer and premature aging.

    / No Comments

    by Wendy Steele, Keys CEO As a melanoma survivor, people listen when I talk about how Keys Solar Rx sunblock when used daily, can help prevent skin cancer. They really listen when I tell them that it is the most effective anti-aging product available today. Yes, 90% of all visible skin aging comes from exposure to UVA and UVB. Most…

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    Bob Root - Keys Founder
  • About Us!,  Functions and Uses,  Keys Articles,  Natural Beauty,  Natural Healing,  Press,  Product Ingredients,  Skin 101,  Skin Disorders,  Sun Protection - Anti-Aging

    About Us, The Stories Behind The Keys Story

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    What happens when a brainiac boyfriend discovers his smokin hot girlfriend has Melanoma. He fixes the problems! ...and this is how Keys products were born

    Read More
    Wendy Steele
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